Calculate your website or landing page conversion rate (CVR).
CVR (%) = (Conversions ÷ Visitors) × 100
The Conversion Rate (CVR) Calculator determines the percentage of website visitors who complete a desired goal.
Input your total number of visitors and total conversions. You can also use the second tab to calculate how much traffic you need to hit a specific conversion goal.
Conversion Rate Optimization (CRO) is the fastest way to increase revenue without increasing ad spend. Tracking CVR helps you evaluate landing page performance and A/B test results.